MLE Consulting has spent the past 5 months developing a shoppable Instagram app called Feedshop for our clients. We'd excited to say now it's officially available to the public! Anyone who would like to sign up and have a shoppable Instagram feed can do so by signing up at www.feedshop.it. It's only $75 a month. Feel free to email us at email@example.com with any questions.
This past summer, Lucky, the 14-year-old "magazine about shopping," made a surprising announcement: It was merging with e-commerce company BeachMint and spinning off from Condé Nast as an independent company. In addition to the existing print magazine, the new Lucky Group will include a website with a heavy e-commerce focus, set to launch early next year. The Lucky Group's president, former L'Oréal marketing executive Gillian Gorman Round, sat down with Adweek to talk about the marriage of magazines and online shopping, what she likes in an ad and Lucky's new direction. Read all about it here.
He went from 144 Twitter followers to over 500K once his photo went viral.